App to Watch: Attend

By Matt Swenson, September 22, 2015

Name tags: so necessary, so tedious to make. The Attend app may be the answer to your monotonous job. By programming registered attendees into the cloud-based platform and hooking up your device to a small, on-site printer, creating the IDs takes seconds—and there is no presorting days before. It also cuts down on the waste of creating badges for scheduled attendees who don’t make the event, notes Hannah Vigneron, meeting planner for CBRE/New England, who started employing Attend about a year ago.

Vigneron, who plans about 100 events ranging from five to 800 attendees annually at the Boston-based company, says Attend eliminates roughly one day’s worth of work for her team. That gives her more time to think of ways to improve meetings and to engage with clients at the events rather than spending all night at registration. Most importantly, she says it makes for a better attendee experience because using the app is faster than hunting for a tag, making lines move quickly.

The app’s VIP option allows selected individuals to be notified when an attendee arrives—a good way for a company executive to ensure he or she greets an important client.

There’s another perk, Vigneron adds. “In terms of a tech-savvy perspective, it makes us look really good,” she says. “Even though it’s not that technologically advanced, there are a lot of clients who say, ‘Wow, this is really cool.’”

Photo Credit: Attend

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