Maggie McGlade-Palmer, 28, works in Omaha, NE, as marketing and events strategist at TD Ameritrade. As a 2018 40 Under 40 honoree, McGlade-Palmer discusses her passion for the events industry.
What I do: As the marketing and events strategist for TD Ameritrade. I am in charge of all external events, and tradeshows for companies within the portfolio. I also sprinkle in a few internal events to create an atmosphere of fun in the workplace such as a day full of surprises including an ice cream truck or a theme day revolving around the solar eclipse.
How I got here: I started my career with the Global Down Syndrome Foundation doing multimillion-dollar fashion shows with Saks Fifth Avenue. At the same time, I was working toward my Bachelor’s Degree in Event Management at Johnson & Wales University—Denver. After graduation, I worked for CenturyLink Center of Omaha, which encompasses a convention center, arena and baseball park. I am now using my extensive meeting planning experience at CQuence Health Group planning education events and tradeshows for healthcare executives and professionals. I obtained my CMP certification in August 2017.
Greatest career accomplishment: Asa volunteer for the Omaha Jaycees, I created, implemented and planned the Omaha Beer and Bacon Festival of 2013, 2014 and 2015, netting a donation of more than $30,000 for the Ronald McDonald Charities of Omaha and hosting a crowd of more than 1,200 beer and bacon lovers at each festival.