Why Conductive Ink Could Revolutionize Marketing

Why Conductive Ink Could Revolutionize Marketing

By Natalie Dupuis, November 18, 2016

The world may be moving in the direction of paperless technology, but U.K.-based tech company Novalia is in the business of creating high-tech print products: Take this conductive ink project, for example. It’s what the company calls an audio poster. Touching the print either outputs audio directly from the material’s surface or sends information to smartphones connected via Bluetooth. Some of Novalia’s creations include voting posters for the Google Impact Challenge and an interactive call for submissions poster for CLIO Health’s awards program. Take a look at three examples:

>> Create your own beat with the drum kit on the poster shown above. Each drumhead and cymbal creates its respective sound, making the flat printout come to life.

For the week of April 24-28, we're talking a fitness and hotel collaboration, upgraded meeting spaces and Wi-Fi and rumors of a Star Wars-themed hotel.

Maureen Morgenthien talks about how she plans to develop Florida's leisure-heavy Emerald Coast into a destination for meetings and conferences.

An explosion of downtown hotel openings and the city’s Big Build further position Minneapolis as a top Midwest destination.

AFR Furniture Rental’s acquisition of Kool Party Rentals comes with three major benefits for planners, especially those on the West Coast.

Trending