Social media expert Alex Plaxen demystifies how Generation Z communicates online—and how to use that information to build a targeted marketing strategy.
Connect speaker Brandt Krueger reviews the most important features any event app should include.
Have you ever tabled an idea because you thought your boss wouldn’t be on board? You must understand decision-makers think before you pitch ideas to
To avoid so-so evaluations and declining attendance numbers, planners should apply design thinking to develop and deliver new program experiences.
With a bit of planning ahead, you can transform your smartphone into a powerful productivity tool that can (almost) replace your laptop during flights.
Late to the VR/AR party? Jim Spellos shares everything you need to know about the altered-reality technologies changing the way we experience things.
Operating through a lens of one or more backup styles prevents people from reacting, responding or performing in the way we should.
Projection mapping can enhance your event design, but at what cost? Keep expenses low with these four tips.
Don’t let your event become obsolete. Learn what disruptive innovation is and how it plays an essential role in the life (or death) of a company.
Here are five ways planners can revalidate your event design to pique attendee interest and revive your meeting or conference.
Don’t let fear of failure keep you from following your passion. Implement these five steps into your life to turn your dream job into a reality.
An unengaged audience is the worst nightmare for a panel. Planners can assist panelists by suggesting these techniques to connect to the audience.
Brush up on how to properly control your AV costs while taking into consideration the best tools for your event.
We all start as task managers; but if you want to take your career to the next level, becoming a strategic planner is a must.
Dishing out “no thank-you’s” is essential for maintaining work-life balance and avoiding feeling overwhelmed.
We explore a strategic timeline to ensure you engage participants before, during and after your event.
Event planner burnout is a common problem within the industry, but it is possible to put on a successful event without crossing into exhaustion.
With the right AV team and some creativity, the sky is the limit for what virtual reality and 360-degree can do for events.
Encourage attendees to interact with your brand on-site during a conference or event by creating a custom Snapchat geofilter.
Preventing personal cyberattacks starts with being aware, then minimizing risk. Here are five steps to protecting your own security.
“Unsubscribe" author Jocelyn Glei shares why we're so addicted to email and how we can communicate in a more effective, manageable way.
The planner-vendor relationship should be a well-oiled machine, but that's not always the case. Here are three common ways you annoy your vendors.
Is your personality a blue, a yellow, a red or a white? Jeremy Daniel, VP of training at the Color Code, describes what motivates individuals in each color.
BEOs establish all the setup information for a meeting, including F&B orders, AV needs and other details crucial to executing a successful event. Take
Pros in event photography share their top tips for getting the most bang for your buck and scoring photography worthy of a double take.
When it comes to content marketing, quality trumps quantity. Consider this breakdown of everything you need to know for your upcoming events.
Incorporate these five ideas into your education sessions to foster active learning that will help attendees retain information and increase ROI.
Email campaigns are one of the most effective and affordable ways to promote your event. Develop your email blueprint with these seven tips.
Working with logistics vendors for your next event? We've got six tips you can use to master your relationship with vendors and rental managers.
We asked Robin Ryan, career counselor and best-selling author of “60 Seconds & You’re Hired!”, for her tips on asking for a raise.
Hybrid events are a cost-effective solution to long-distance travel and busy schedules. Sophie Turton, content producer at mdgroup, shares seven tips for
As you compare AV quotes, take a few minutes to ask yourself these three easy questions for selecting the best provider.
Take note of these five tips for incorporating pop culture into your meetings and events.
Three social media experts share their secrets to making an event stick out on Instagram.
Former 911 operator Adam Timm shares his five keys to becoming stress resilient.
Social influencers are becoming an integral part of a successful event communications plan or brand marketing strategy.