Webinars
In today’s world, an incident can become a crisis faster than we can imagine. Learn how to properly plan and prepare for emergencies from Association Industry Attorney Naomi Angel. Find out what legal issues can arise during a crisis and learn how to manage the risk of liability through contract language, indemnification and insurance. Gain the knowledge you’ll need to anticipate the ramifications of the crisis and develop a tangible response plan to manage it.
Learning Objectives
1. Recognize the importance of good contract language to handle a crisis situation.
2. Understand how to mitigate risk through avoidance, assumption, transfer, management and insurance.
3. Develop a crisis response plan, communication plan and recovery/ business continuity plan.
Learning Objectives
1. Recognize the importance of good contract language to handle a crisis situation.
2. Understand how to mitigate risk through avoidance, assumption, transfer, management and insurance.
3. Develop a crisis response plan, communication plan and recovery/ business continuity plan.
Naomi R. Angel is a partner with Howe & Hutton, Ltd., a law firm that specializes in the representation of individuals, firms and organizations in the travel, tourism, hospitality, incentive and meetings industries, as well as nonprofit organizations, including trade associations, professional societies and other related organizations.
Angel works with individuals and organizations in the meetings, travel and hospitality industries, including corporate and independent planners. Additionally, she serves as general counsel to national and international trade associations of manufacturers, suppliers and professionals, providing guidance in the areas of antitrust, intellectual property, standards development, certification and accreditation, governance, contracts, international business and organizational issues, product liability, and risk management.
Angel has appeared before federal and state agencies and worked with national research laboratories, advocating positions on behalf of client associations. She is a trained mediator with extensive commercial litigation experience at state and federal levels and is admitted to practice before Illinois Supreme Court; the Trial Bar of the U.S. District Court, Northern District of Illinois; and the U.S. Court of Appeals, 7th and Federal Circuits.
Angel is a member of the American Society of Association Executives and serves on ASAE’s Associations Now Law and Policy Committee; the Association Forum of Chicagoland; and The Chicago Bar Association, where she was chair of the Chicago Bar Association’s Trade and Professional Association Committee. Angel is a graduate of UCLA and DePaul University College of Law.
Angel works with individuals and organizations in the meetings, travel and hospitality industries, including corporate and independent planners. Additionally, she serves as general counsel to national and international trade associations of manufacturers, suppliers and professionals, providing guidance in the areas of antitrust, intellectual property, standards development, certification and accreditation, governance, contracts, international business and organizational issues, product liability, and risk management.
Angel has appeared before federal and state agencies and worked with national research laboratories, advocating positions on behalf of client associations. She is a trained mediator with extensive commercial litigation experience at state and federal levels and is admitted to practice before Illinois Supreme Court; the Trial Bar of the U.S. District Court, Northern District of Illinois; and the U.S. Court of Appeals, 7th and Federal Circuits.
Angel is a member of the American Society of Association Executives and serves on ASAE’s Associations Now Law and Policy Committee; the Association Forum of Chicagoland; and The Chicago Bar Association, where she was chair of the Chicago Bar Association’s Trade and Professional Association Committee. Angel is a graduate of UCLA and DePaul University College of Law.
**Please contact Camille Moore with any questions about this session.
Past Webinars
Data and Engaged Customers: The True Value of Social Media Sponsorships
Credits pending EIC approval
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Sponsorships are only as valuable as the data generated and the meaningful relationships built with prospective customers. Collecting social media sponsorship data and engaging attendees are value-adds for any sponsor. Join this webinar to learn how to leverage your social media to sell more valuable sponsorships.
Learning Objectives
- Learn how to collect data through each social media channel and the use of third-party tools.
- Create engaging social media campaigns that build relationships between sponsors and attendees.
- Discover how to value your own social media sponsorships.
Learning Objectives
- Learn how to collect data through each social media channel and the use of third-party tools.
- Create engaging social media campaigns that build relationships between sponsors and attendees.
- Discover how to value your own social media sponsorships.
Alex Plaxen, president and founder of Little Bird Told Media, began his career in events while studying at The George Washington University. While studying, he worked with the Capitol Concerts events team producing mega events in Washington, D.C. He also worked with the Association for Professionals in Infection Control and Epidemiology and RedPeg Marketing.
After graduating with a master's degree in tourism administration, Plaxen was the director of marketing for EventRebels. In fall 2015, he left EventRebels to start his own company, Little Bird Told Media, a consulting firm focused on social media strategy and implementation for conferences. He has been recognized as a top social media influencer at Inbound 2015 and 2016, Dreamforce 2015 and MPI WEC 2016.
In addition to his industry work, Plaxen has been an active member of PCMA and MPI. He currently sits on the Potomac Chapter of MPI's Board of Directors. He has been honored locally and internationally as an emerging leader in the events industry and was recognized as a Connect Association 40 under 40 in 2017.
After graduating with a master's degree in tourism administration, Plaxen was the director of marketing for EventRebels. In fall 2015, he left EventRebels to start his own company, Little Bird Told Media, a consulting firm focused on social media strategy and implementation for conferences. He has been recognized as a top social media influencer at Inbound 2015 and 2016, Dreamforce 2015 and MPI WEC 2016.
In addition to his industry work, Plaxen has been an active member of PCMA and MPI. He currently sits on the Potomac Chapter of MPI's Board of Directors. He has been honored locally and internationally as an emerging leader in the events industry and was recognized as a Connect Association 40 under 40 in 2017.
**Please contact the editor with any questions about this session.
How DO They Do That: Secret Tech Weapons for Event Professionals
1 hour toward CMP-IS Domain F: Stakeholder Management
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What if you could schedule a meeting time without sending three dozen back-and-forth emails? Or automate the little tasks that keep you from your real work? Or pass off annoying projects to someone else without breaking the bank? What if you could pull all this off straight from your mobile device and without an IT degree?
Join Your Nerdy Best Friend, aka author Beth Ziesenis, to discover how to use free and low-cost technology tools you never knew existed. Find resources that will help you work more efficiently with your teams, create professional-level graphics and wow your colleagues. This high-energy session will give you 30-plus tools that will leave people asking, “How DO they do that?”
Learning Objectives
1. Understand how technology fits into every part of your day.
2. Learn about technology systems streamlining projects and tasks.
3. Discover dozens of free and low-cost apps and online tools that put the ideas from the conference into action.
Join Your Nerdy Best Friend, aka author Beth Ziesenis, to discover how to use free and low-cost technology tools you never knew existed. Find resources that will help you work more efficiently with your teams, create professional-level graphics and wow your colleagues. This high-energy session will give you 30-plus tools that will leave people asking, “How DO they do that?”
Learning Objectives
1. Understand how technology fits into every part of your day.
2. Learn about technology systems streamlining projects and tasks.
3. Discover dozens of free and low-cost apps and online tools that put the ideas from the conference into action.
Meet Your New Nerdy Best Friend, Beth Ziesenis—author, speaker and nerd. Although the only real trophy she ever won was for making perfect french fries at McDonald’s in high school, Ziesenis has been featured on best speaker lists by several industry publications. Since her first Commodore 64 computer, Ziesenis has made a verb out of the word “nerd.” She helps computer users all over the country filter through thousands of apps, gadgets, widgets and doodads to find the perfect free and low-cost technology tools for business and personal use. She does this through presentations and penning books like her latest, “Nerd Know-How: The 27+ Best Apps for Work and How to Use ‘Em,” available on Amazon.
**Please contact the editor to receive your certificate of attendance for this session.
Design Thinking Your Way Into the Best Conference Experiences
1 hour toward CMP-IS Domain G: Meeting or Event Design
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Wildly successful companies like Apple, Steelcase and GE use Design Thinking (DT) and Experience Design (XD) to meet customers’ needs and improve experiences—all while improving profit margins. Organizations successfully using these human-centered processes are:
- Empathizing with customers to deliver stellar experiences
- Accurately defining member problems to create better solutions
- Using prototypes and pilots to create new services and limit waste of scarce resources
- Turning failures into strategic advantages
Your organization can do the same. In this webinar, come dig into the innovation sandbox and learn how two association executives improved member and staff engagement using DT and XD, while simultaneously growing revenues and margins by millions of dollars—all without depleting capital reserves or requiring a sophisticated research and development team.
- Empathizing with customers to deliver stellar experiences
- Accurately defining member problems to create better solutions
- Using prototypes and pilots to create new services and limit waste of scarce resources
- Turning failures into strategic advantages
Your organization can do the same. In this webinar, come dig into the innovation sandbox and learn how two association executives improved member and staff engagement using DT and XD, while simultaneously growing revenues and margins by millions of dollars—all without depleting capital reserves or requiring a sophisticated research and development team.
During his 20-plus-year career building high-performing marketing and biz development teams at variety of nonprofit and for-profit companies, Keith Chamberlain has found best successes come from aggregating teams and resources, while simultaneously building collaborative relationships. Chamberlain is also president of KEROSENE Marketing, a consultancy providing strategic marketing services to organizations.
The original bad boy of ops, Garth Jordan is an energized and insightful leader-of-leaders. He guides teams through thick and thin, bringing out the best in people and ensuring organizations reach their full potential. Jordan serves as senior vice president of corporate strategy at Healthcare Financial Management Association, where he has brought design thinking and experience design to the forefront of the organization's strategic planning and execution.
How to Turn Your General Session Into a Polished Production
1 hour toward CMP-IS Domain G: Meeting or Event Design
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Anyone can add projection screens, use a sound system and put up a stage wash. But if you wish to polish your general session and make a notable difference in quality and professionalism, this session will teach you what you need to know. Learn production company tips from one of the best in the industry. You don’t need to be a technical person for this session, but you will definitely learn what to ask for and why it will make a difference. The best part? Many of these secrets won’t cause you to blow your budget.
Learning Objectives
1. Discover how to play the right walk-in music to set a certain mood or energy.
2. Explore music licensing, voice-of-god announcements, music beds for transitions between speakers and more.
3. Learn how to create a “run of show” that includes presenter and speaker information, stage setup, presentation details and timing.
Learning Objectives
1. Discover how to play the right walk-in music to set a certain mood or energy.
2. Explore music licensing, voice-of-god announcements, music beds for transitions between speakers and more.
3. Learn how to create a “run of show” that includes presenter and speaker information, stage setup, presentation details and timing.
Scott Frankel is president of Animatic Media, a full-service event production company, and a leader and speaker at many industry events. Frankel founded Animatic in 1996 with the idea of offering agency-style service without the agency price tag. Frankel and his team have produced thousands of events for clients of all sizes, from Fortune 500 conferences with thousands of attendees to smaller road shows. Frankel insists on perfection and is an innovator in the event technology business. In 2010 he started Conference-On-Demand, a leading platform for on-demand conference video, and recently launched MeetingLeader.com, a content management, web registration and audience response web platform for corporate event planners.
**Please contact the editor to receive your certificate of attendance for this session.
How to Maximize Networking Opportunities
1 hour toward CMP-IS Domain F: Stakeholder Management
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Building strong relationships and friendships is crucial to our success. Belonging to a community like the meetings industry gives us a sense of identity, and helps us understand who we are and feel part of something larger than ourselves. Join this session to learn how to make the most of networking opportunities at industry events.
Learning Objectives
1. Learn how to better prepare for networking events.
2. Discover keys that will help you overcome the fear of entering a large room and initiating conversation.
3. Explore fresh tips you can use when following up with new people you meet.
Learning Objectives
1. Learn how to better prepare for networking events.
2. Discover keys that will help you overcome the fear of entering a large room and initiating conversation.
3. Explore fresh tips you can use when following up with new people you meet.
Michael J. Lyons is an author, professional speaker, actor, entrepreneur and former hospitality industry executive. Lyons spent more than 40 years in senior-level management roles in the meetings/travel industry, including stints with CIGNA, Carlson Wagonlit Travel, Global Events Partners and EGR International. Before going out on his own in 2014, he was exhibition director of IBTM America, a premier trade show organized by Reed Exhibitions—the world's largest trade show management company—based in London.
As a prolific and experienced professional speaker, Lyons delivers talks in the U.S. and abroad on how to achieve goals, pursue your passion and enhance your personal brand, among other topics. His easygoing style and humorous anecdotes, coupled with fun exercises and interactive group involvement, keep audiences engaged throughout his presentations. In 2017, Lyons released his book "Set Yourself Free: Daydream it... Believe it... Achieve it!" to widespread acclaim.
As a prolific and experienced professional speaker, Lyons delivers talks in the U.S. and abroad on how to achieve goals, pursue your passion and enhance your personal brand, among other topics. His easygoing style and humorous anecdotes, coupled with fun exercises and interactive group involvement, keep audiences engaged throughout his presentations. In 2017, Lyons released his book "Set Yourself Free: Daydream it... Believe it... Achieve it!" to widespread acclaim.
**Please contact the editor to receive your certificate of attendance for this session.
Leverage Meeting and Spend Data for Maximum Success
1 hour toward CMP-IS Domain D: Financial Management
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Information is power, especially when it comes to consolidating meeting activity and spend data to enhance negotiations and deliver ROI. Meetings are big investments, and stakeholder expectations for measurable, value-based outcomes are at an all-time high.
Additionally, the implementation of Strategic Meetings Management (SMM) standards by corporate and association planners has made it essential to track and access key meeting and spend data at all phases of a meeting’s life cycle.
In this high impact webinar, attendees will examine a variety of topics that drive the process to track and leverage data to ensure strategic negotiations, cost savings, contract risk mitigation, added meeting value and ROI.
Learning Objectives
1. Understand trends validating the need for a spend data management process.
2. Examine the umbrella of meeting data categories to track and incorporate into an action plan.
3. Learn how to utilize data to assure value-based outcomes.
4. Discover specific metrics to define, measure and report success.
5. Review methods to break down data in silos and strategies to drive maximum value.
6. Discuss methods to communicate real meeting value to managers and stakeholders.
Additionally, the implementation of Strategic Meetings Management (SMM) standards by corporate and association planners has made it essential to track and access key meeting and spend data at all phases of a meeting’s life cycle.
In this high impact webinar, attendees will examine a variety of topics that drive the process to track and leverage data to ensure strategic negotiations, cost savings, contract risk mitigation, added meeting value and ROI.
Learning Objectives
1. Understand trends validating the need for a spend data management process.
2. Examine the umbrella of meeting data categories to track and incorporate into an action plan.
3. Learn how to utilize data to assure value-based outcomes.
4. Discover specific metrics to define, measure and report success.
5. Review methods to break down data in silos and strategies to drive maximum value.
6. Discuss methods to communicate real meeting value to managers and stakeholders.
Robyn Mietkiewicz, CMP, CMM, is senior director of global meeting services at Meeting Sites Resource. MSR is a global strategic meeting management solutions organization with a 23-year track record of meetings excellence. This includes global hotel sourcing, custom contract negotiations, meeting project management and SMM consulting.
Mietkiewicz contributes articles to trade publications and speaks at many industry events. She also presents custom strategic education for planning and procurement teams. Mietkiewicz has served on many hotel and CVB advisory boards, is a past president of the MPI Orange County Chapter and was recognized as the 2014 MPI RISE Award–Member of the Year.
Mietkiewicz contributes articles to trade publications and speaks at many industry events. She also presents custom strategic education for planning and procurement teams. Mietkiewicz has served on many hotel and CVB advisory boards, is a past president of the MPI Orange County Chapter and was recognized as the 2014 MPI RISE Award–Member of the Year.
**Please contact the editor to receive your certificate of attendance for this session.
One Man Can’t Expand: How to Build, Train and Maintain a Team of Reliable Volunteers
1 hour toward CMP-IS Domain E: Human Resources
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Are you struggling to grow your event? Do you need help getting things done? Without volunteers, many highly driven professionals routinely find themselves plagued by projects, missing crucial deadlines and struggling to tackle their never-ending to-do lists. Escape feeling overworked and overwhelmed by building a budget-friendly team of skilled, reliable and loyal volunteers.
Learning Objectives
1. Learn the seven secrets to building a team of lifelong volunteers.
2. Identify the costly mistakes planners can make when managing volunteers and learn how to avoid them.
3. Discover five critical responsibilities every volunteer team leader must know.
Learning Objectives
1. Learn the seven secrets to building a team of lifelong volunteers.
2. Identify the costly mistakes planners can make when managing volunteers and learn how to avoid them.
3. Discover five critical responsibilities every volunteer team leader must know.
Janice Anderson uses her corporate background in communications, marketing and public relations to equip leaders with a strategic approach to organizational growth and expansion. Anderson has supported hundreds of leaders from myriad arenas. Her clients include pastors, ministry leaders, corporate and nonprofit leaders, C-level executives and entrepreneurs. She helps leaders identify and overcome the growth barriers in organizations by implementing strategies that allow them to build, brand and expand their visions.
Anderson and her team have created powerful mentoring, coaching and consulting programs, workshops and products that equip leaders with the tools necessary to increase their influence, impact and income without compromising their message or their mission. Meet Anderson at moruwa.com.
Anderson and her team have created powerful mentoring, coaching and consulting programs, workshops and products that equip leaders with the tools necessary to increase their influence, impact and income without compromising their message or their mission. Meet Anderson at moruwa.com.
**Please contact the editor to receive your certificate of attendance for this session.
Harnessing Social Media to Tap Into Diversity Thought Leaders
1 hour toward CMP-IS Domain I: Marketing
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Social media communities are rich with diversity and inclusion thought leaders. Twitter and LinkedIn are key tools meeting planners can leverage to source events. This workshop will focus on the process of mining social media sites for value-added resources. You will also learn how to create and manage your own social media presence.
Learning Objectives
1. Learn the key components of an effective social media strategy for both your personal and your event’s brand.
2. Find tools to minimize the time you spend managing social media presence.
3. Utilize techniques to find credible diversity experts you can leverage or partner with at your events.
Learning Objectives
1. Learn the key components of an effective social media strategy for both your personal and your event’s brand.
2. Find tools to minimize the time you spend managing social media presence.
3. Utilize techniques to find credible diversity experts you can leverage or partner with at your events.
Simone Morris is president and founder of Simone Morris Enterprises LLC. Her company offers employee engagement consulting, leadership training, career management coaching and speaking services. She is an award-winning diversity and inclusion leader who has been recognized by Diversity Best Practices, DiversityMBA and Diageo.
Morris previously spent two decades in corporate America. She has extensive leadership experience and holds an MBA from the University of Connecticut. She also holds the Associate Certified Coach credential from the International Coaching Federation, as well as the certified Project Management Professional distinction from the Project Management Institute. She also serves as an adjunct faculty member for the American Management Association.
Morris previously spent two decades in corporate America. She has extensive leadership experience and holds an MBA from the University of Connecticut. She also holds the Associate Certified Coach credential from the International Coaching Federation, as well as the certified Project Management Professional distinction from the Project Management Institute. She also serves as an adjunct faculty member for the American Management Association.
**Please contact the editor to receive your certificate of attendance for this session.
The RFP process used to be time-consuming and labor-intensive. Then came technology to make things simpler. Your work might be simpler, but is it streamlined and strategic? Or are you sending RFPs out to see what will stick? This session will show you how to get back to strategically targeting RFPs while using some newer tools as well.
Learning Objectives
1. Review elements for targeted site searches and RFPs.
2. Name three ways CVBs can assist with your RFP process.
3. Gain insights on how RFPs are evaluated and how yours can rise to the top.
Learning Objectives
1. Review elements for targeted site searches and RFPs.
2. Name three ways CVBs can assist with your RFP process.
3. Gain insights on how RFPs are evaluated and how yours can rise to the top.
Carolyn Browning, CMP, CMM, is chief solution strategist at MEETing Needs, LLC. She began her career in the meetings industry on the corporate side, handling customer events and sales meetings at both Sprint and GE Capital. She then ventured out on her own and never looked back.
Passionate about meetings and education, Browning seeks to share her knowledge and experience with others by leading prep classes for CMP certification, speaking to planners about how to improve their meetings to engage and inspire audiences, and helping clients design and execute impactful events.
Passionate about meetings and education, Browning seeks to share her knowledge and experience with others by leading prep classes for CMP certification, speaking to planners about how to improve their meetings to engage and inspire audiences, and helping clients design and execute impactful events.
**Please contact the editor to receive your certificate of attendance for this session.
Why Manners Matter: A Discussion on International Etiquette
1 hour toward CMP-IS Domain G: Meeting or Event Design
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As global business continues to expand, understanding the cultural dynamics of a country can be helpful in providing insight for why people act the way they do and the appropriate way you should act while in another country or working with individuals from other countries.
Etiquette is all about human social behavior. Each country has a “code of behavior,” which covers right and wrong, improper and respectful ways to act and behave. Passed down by generations, this code is based on basic cultural values and beliefs. Respecting and acknowledging these cultural customs can advance individual business success in working with these cultures.
This sessions reviews proper behavior in everyday situations from dining to gift giving to basic manners and daily cultural taboos. Resource tools will be available.
Learning Objectives
1. Understand the importance of learning about other cultures and their “code of behavior.”
2. Position yourself for greater success in international business meetings by ensuring a proper first impression.
3. Gain resources for further research and reference tools when working with other cultures.
Etiquette is all about human social behavior. Each country has a “code of behavior,” which covers right and wrong, improper and respectful ways to act and behave. Passed down by generations, this code is based on basic cultural values and beliefs. Respecting and acknowledging these cultural customs can advance individual business success in working with these cultures.
This sessions reviews proper behavior in everyday situations from dining to gift giving to basic manners and daily cultural taboos. Resource tools will be available.
Learning Objectives
1. Understand the importance of learning about other cultures and their “code of behavior.”
2. Position yourself for greater success in international business meetings by ensuring a proper first impression.
3. Gain resources for further research and reference tools when working with other cultures.
Larissa J. Schultz, CMP, MHA, is an advocate of continuing to grow through learning and forward momentum. She has been actively involved in the meeting management industry for more than 19 years and is the founder and owner of LJS Meeting Strategies, a meeting management, training and consulting company based in Los Angeles. Her background and experience as a meeting planner includes working with corporations and associations planning both domestic and international conferences and meetings.
**Please contact the editor to receive your certificate of attendance for this session.
Hollywood Producer Shares His Secrets for Innovative & Impeccable AV at Events
1 hour toward CMP-IS Domain G: Meeting or Event Design
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This high-energy, highly visual session follows Hollywood event producer Austin Johnston—owner of AKJOHNSTON Group—who will share tips, advice and case studies of new ideas, advanced technology and flawless executions with cutting-edge design. Learn the simplest of suggestions and ideas for conferences or complex subjects like projection mapping and digital art experiences. This session will be formatted with edited video for a high-energy flow through various ideas and studies and will open up for a live Q&A.
Learning Objectives
1. Discover actionable and innovative solutions for common technology needs.
2. Explore design elements and inspirations to build engaging shows for your clients.
3. Have fun while interacting with case studies and receive world-class advice.
Learning Objectives
1. Discover actionable and innovative solutions for common technology needs.
2. Explore design elements and inspirations to build engaging shows for your clients.
3. Have fun while interacting with case studies and receive world-class advice.
At 17, Austin Johnston started an event lighting company and scaled it into his first business, X Events, which he then left to work for an enormous theme park lighting company. He started design, management and production company AKJohnston Group in 2008, and despite launching during the Great Recession, his company has grown 300 percent every year for the last eight years. Part of that success may be attributed to having technical production and custom fabrication capabilities under one roof. He manages a talented team of designers and engineers who push the envelope when it comes to design and materials, and meld them both with out-there technology. Though based in Orange County, California, Johnston has worked in seven countries and 20 states for the likes of Gucci, Keurig, Rolls-Royce, Toyota and Vitaminwater.
**Please contact the editor to receive your certificate of attendance for this session.
In our litigious society, anyone can be sued for anything—even good things! In this unique and informative session, participants will consider scenarios highlighting the liability issues associated with integrating social responsibility into the meetings industry. We will discuss the parameters of food donation laws and explore the realities and myths of Good Samaritan laws, including the less well-known “Bad Samaritan” laws. Find out who is really protected under the Volunteer Protection Act. You can and should do good things… but you should also protect yourself and your organization along the way.
Learning Objectives
1. Develop effective food donation policies and programs.
2. Communicate the limitations of personal risk to potential volunteers.
3. Evaluate the risk and responsibility for rendering aid (or failing to render aid) to those in need.
Learning Objectives
1. Develop effective food donation policies and programs.
2. Communicate the limitations of personal risk to potential volunteers.
3. Evaluate the risk and responsibility for rendering aid (or failing to render aid) to those in need.
Tyra Hilliard is a speaker, writer and coach, as well as a professor of business, hospitality and event management. She has been honored for her professional achievement as an educator and uses her diverse and unique background to reach learners young and old, from college freshmen to seasoned professionals.
Tyra is one of the only people in the world with a law degree, a Ph.D. in hospitality and a CMP. Her industry experience includes working as an attorney, a meeting planner, a catering manager and a CVB sales manager.
Tyra is one of the only people in the world with a law degree, a Ph.D. in hospitality and a CMP. Her industry experience includes working as an attorney, a meeting planner, a catering manager and a CVB sales manager.
**Please contact the editor to receive your certificate of attendance for this session.
Social Media: The Fine Line Between Professional and Personal
1 hour toward CMP-IS Domain I: Marketing
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As more people embrace social media, our need to draw a line between professional and personal lives becomes even more important. This session will explore our abilities to persuade and delve into how personal and professional influences can be used for good or evil.
Learning Objectives
1. Understand our need for social media.
2. Navigate the seas of social media at work and its best practices.
3. Use social media to influence your professional relationships and develop your personal brand.
4. Draw the line between personal and professional.
Learning Objectives
1. Understand our need for social media.
2. Navigate the seas of social media at work and its best practices.
3. Use social media to influence your professional relationships and develop your personal brand.
4. Draw the line between personal and professional.
Jared Beard has been a super nerd from the minute he and his evil twin brother hacked away at the innards of their Commodore 64. With more than 20 years as a youth leader, educator, paradigm shifter and IT mega-geek, Beard has been at the bleeding edge of all the good and bad the Internet has offered. As a Web/media business owner, information technology director and instructor in MBA and MSIS programs at Kelley School of Business at Indiana University, Beard entertains and challenges audiences while sneaking in just enough theory and real-world knowledge to help planners hash out their next steps into this brave new world.
**Please contact the editor to receive your certificate of attendance for this session.
Balance Your Wheel of Influence: 8 Attributes of Successful Leaders
1 clock hour toward CMP-IS Domain J: Professionalism
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Everyone can be a leader, regardless of his or her position. Whether you’re executive director, manager or a volunteer, leadership is about influence. How much influence do you have? To be an effective leader, you must be able to influence yourself—through evaluating and managing your own behaviors and habits—before you can influence others and ultimately your organization or community. After conducting 9,000 individual executive coaching sessions and dozens of strategic planning meetings with associations, businesses and boards of directors, Dean Savoca has compiled eight essential attributes of successful leaders into one dynamic program based on his Wheel of Influence, which challenges and benefits leaders of every level of experience and organization size.
Learning Objectives
1. Discover eight attributes of successful leaders.
2. Create your own Wheel of Influence to guide professional development and leadership growth.
3. Pinpoint a specific area to work to balance your Wheel and achieve a higher level of influence.
*Download the materials you’ll need for this session, here: http://bit.ly/1ooOSgA
Learning Objectives
1. Discover eight attributes of successful leaders.
2. Create your own Wheel of Influence to guide professional development and leadership growth.
3. Pinpoint a specific area to work to balance your Wheel and achieve a higher level of influence.
*Download the materials you’ll need for this session, here: http://bit.ly/1ooOSgA
Dean Savoca, M.Ed., BCC, spent his early career in the hospitality industry as a travel director and account manager for Maritz for nine years, and as a general manager of a Colorado-based destination management company. Now a performance management and results expert, Dean works at the company and association level as a keynote speaker and conference facilitator; at the team and department level as a management and sales trainer; and at the individual executive level as a coach. Whatever the format, Dean guides people through processes that focuses their attention on core issues and rallies them to action. The result is a better bottom line that’s boosted by improved performance, higher productivity and more cohesive teamwork.
**Please contact the editor to receive your certificate of attendance for this session.
Creating Amazing F&B Experiences on a Limited Budget
1 clock hour toward CMP-IS Domain D: Financial Management
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The food and beverage served at events can either amaze your attendees or leave a bad taste in their mouths. With limited budgets, higher food costs and a greater need for personalization, it’s important now more than ever to work effectively with catering managers and chefs to create added value, even on a limited budget. Learn new ways to tantalize attendees with creative menus and food service methods.
Learning Objectives
1. Learn how to be creative while keeping costs low.
2. Identify creative food service methods.
3. Communicate with caterers and chefs to stretch their budgets effectively.
4. Personalize meals without fret.
Learning Objectives
1. Learn how to be creative while keeping costs low.
2. Identify creative food service methods.
3. Communicate with caterers and chefs to stretch their budgets effectively.
4. Personalize meals without fret.
A speaker, consultant and hospitality and events industry trainer, Tracy Stuckrath, CSEP, CMM, CHC, is president and chief connecting officer of Thrive! Meetings & Events. Her firm specializes in educating the meetings industry to reduce risk, maximize budgets and improve customer experiences through safe, delicious and healthy F&B, specifically with special dietary needs.
Based in Atlanta, Stuckrath serves on the Slow Food Atlanta board of directors and recently chaired the FARE Walk for Food Allergy Atlanta and the 2015 Allie Awards.
Stuckrath has been named one of the top 25 women in the meetings industry and a 2014 meetings trendsetter. She also has won awards for best corporate/association event and best public fair or festival.
Based in Atlanta, Stuckrath serves on the Slow Food Atlanta board of directors and recently chaired the FARE Walk for Food Allergy Atlanta and the 2015 Allie Awards.
Stuckrath has been named one of the top 25 women in the meetings industry and a 2014 meetings trendsetter. She also has won awards for best corporate/association event and best public fair or festival.
**Please contact the editor to receive your certificate of attendance for this session.
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While they’re ever so important, third-party planners can also be very misunderstood. Get to know them better to see how they're far from a third wheel.
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